Cookie Policy - Stirling Motors This policy explains what cookies are, how Stirling Motors uses them on our website (stirlingmotors.co.uk), and how you can manage your preferences. We are committed to being transparent about the technology we use to provide you with the best possible experience. 1. What Are Cookies? A cookie is a small text file that is placed on your computer or mobile device when you visit a website. It enables the website to remember your actions and preferences (such as login details, language, or font size) over a period of time, so you don't have to keep re-entering them whenever you come back to the site or browse from one page to another. 2. How We Use Cookies We use cookies for several reasons, all of which are aimed at improving your experience on our website. These include: Making our website work: Some cookies are essential for you to be able to move around the website and use its features. Analysing website traffic: We use cookies to understand how visitors use our site. This helps us to improve the website's structure, navigation, and content. The data collected is anonymous. Providing enhanced functionality: Some cookies remember the choices you make to provide a more personalised experience. Marketing: We may use cookies to show you relevant adverts for our vehicles on other websites you visit. 3. The Types of Cookies We Use We classify the cookies used on our website into the following categories: a) Strictly Necessary Cookies These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function correctly without these cookies, and they do not store any personally identifiable information. They do not require your consent. b) Performance & Analytical Cookies These cookies allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. All information these cookies collect is aggregated and therefore anonymous. (e.g., Google Analytics). c) Functional Cookies These cookies are used to recognise you when you return to our website. This enables us to personalise our content for you and remember your preferences (for example, your choice of language or region). d) Targeting & Advertising Cookies These cookies record your visit to our website, the pages you have visited, and the links you have followed. We may use this information to make our website and the advertising displayed on other websites more relevant to your interests. We may also share this information with third parties for this purpose. 4. Managing Your Cookie Settings You are in control of your cookie preferences. When you first visit our website, you will see a cookie consent banner that allows you to accept all cookies or manage your preferences. You can change your preferences at any time by clicking on the "Cookie Settings" or similar link, which is usually found in the footer of our website. Please note that you cannot turn off "Strictly Necessary Cookies" as the website would not function without them. You can also block or delete cookies by changing the settings in your web browser. Please be aware that if you block all cookies (including essential ones), you may not be able to access all or parts of our site. You can find out how to manage cookies on popular browsers here: Google Chrome Microsoft Edge Mozilla Firefox Apple Safari 5. Changes to This Policy We may update this policy from time to time to reflect any changes in technology or legislation. Please check this page regularly for the latest information on our use of cookies. This policy was last updated on 7th August 2025.